7 Best Niches for Blogging with Low Competition in 2023

If you’re looking for the best niches for blogging with low competition, keep on reading…

Blogging has truly become one of the most popular ways to express oneself, share knowledge, and even make a living (potentially).

Also, I’m sure you’ve heard on social media that “blogging’s dead“, don’t pay attention to the noise!

As the internet continues to grow, LITERALLY thousands of blogs are being created ever single day with a variety of topics.

However, finding the right niche is CRUCIAL when it comes to achieving blogging success, especially with so many people competing for the top space in Google.

In this post, we’ll go in-depth and cover some of THE BEST niches for blogging that have low competition.

Low-competition niches are those that have not been saturated by other bloggers, leaving ample room for your blog to stand out and gain traction.

Identifying such niches can be a bit tricky, but having a unique perspective on a subject or targeting a smaller, more passionate audience can be the key to making a name for yourself in the blogging world.

Let’s cover how you can choose the right niche, and we’ll even cover some potential examples and ways you can develop valuable content curated for your audience.

Key Takeaways

  • Select a niche with less competition to help increase your blog’s chance of being successful
  • Ensuring you target a smaller, passionate audience helps improve your overall engagement
  • Creating unique and valuable content helps your blog stand out from the competition (creativity goes a long way)

Understanding The Best niches for blogging with low competition

When we delve into the world of blogging, one of the first decisions we need to make is choosing our niche.

A niche is essentially the main focus or topic of our blog.

It’s VERY IMPORTANT that you not only choose a niche that interests you but also interest and pull in a larger audience.

While targeting the most popular blog niches may sound enticing, you must also realize there are a variety of niches that carry low competition with an excellent opportunity for growth as well.

A specific niche refers to a tightly focused area within a broader category. For example, instead of targeting the vast world of “fitness,” we could narrow it down to something more specific, such as “kettlebell workouts for seniors.”

This concept can be taken even further, resulting in a micro niche—a super-specific area within a subcategory.

In our fitness example, a micro niche might be “kettlebell workouts for seniors recovering from hip surgery.”

By targeting micro-specific niches, this allows you to provide specialized content tailored to a very specific audience, allowing you to stand out in the crowded red sea we call the internet.

Remember, the riches are in the niches!

Being more specific within a larger niche can be the key to creating true blogging success, which leads to more traffic and more money, YAY!

Sub-niches not only reduce competition but can also reveal opportunities for growth that we might not have considered otherwise.

When we choose a specific sub-niche within a popular category, we can start to garner traffic and quality engagement without directly competing with more “well-established” blogs.

When you’re looking for the best niche for blogging with low competition, it’s very important that it’s interesting AND can make you money 😉.

Researching keywords and trends can give us a good sense of which niches have a high search volume and low competition.

Popular niches like health, travel, and personal finance may seem appealing, but they are already saturated with well-established blogs, making it tougher for newcomers to make a mark.

To increase our chances of success, we should look for blog niches that exhibit a combination of high search volume, low competition, and high advertiser interest.

Deciding which blog niche you’re going to go with is absolutely imperative when it comes to not only garnering traffic but also making money!

So, let’s dive right in and cover how you can identify the best niches for blogging with low competition.

Researching Your Niche

In order to be successful at finding the best niches for blogging with low competition, you need to start by finding niches that interest you (this is important) and ensure they are profitable.

You want to start by exploring various avenues including social media such as Pinterest, and YouTube, and of course, looking around at the competition in the SERPs.

This will give you an idea of what you might be interested in as well as how competitive those niches are.

Best Niches for Blogging with Low Competition

Keyword Research Importance

The bread and butter to getting your foot off the ground all stems from keyword research!

You must research relevant keywords to understand how popular your niche is (whether its worth pursuing) and how hard it is to rank in that field of interest (aka your niche).

By targeting long-tail keywords (those with lower search volume but higher specificity) and low competition, you can rank higher in search engine results pages (SERPs) and attract more traffic to your blog.

Having a solid keyword strategy will not only help us to rank higher in SERPs but can also highlight potential niches with low competition.

If we come across keywords with a decent search volume and limited competition, it could indicate a niche that’s ripe for the taking.

Tools for Identifying Niches

Thankfully, there a variety of helpful tools to assist us with choosing a niche and implementing keyword research.

Some of my personal favorites include SEMrush, Ahrefs, and Google’s Keyword Planner.

Best Niches for Blogging with Low Competition
  • SEMrush is truly an amazing tool as it provides us with countless data on keywords, search volume, keyword difficulty, and much more. This amazing tool can help you discover a variety of niches and provide you with long-tail keywords with lower competition. Additionally, it also allows you to look at competitor analysis.
  • Ahrefs is another tool similar to SEMrush, (my second favorite) that allows you to explore keywords and can help you identify niches that carry low competition and high traffic potential. Ahrefs is probably the best tool for competitor backlink analysis. Off-page SEO is everything, so don’t skimp out on utilizing this tool if you want to see any success with your blogging journey.
  • Google’s Keyword Planner is another tool that is completely free from Google itself (I used for years during the dawn of my early SEO analyst years). It was really designed for Google Ads campaigns, however, if used correctly, it can really help you with keyword research (if its FREE, it for me)

By utilizing these tools and following the steps outlined above, you can effectively identify niches with low competition for your blogging journey.

In the end, the overall arching goal is to research, analyze, and strategize so you can discover the BEST niches for blogging with low competition. This leaves you with opportunities so that your website can stand out, be seen, and ACTUALLY MAKE YOU MONEY!

Why Choose a Low Competition Niche

We’ve all heard the saying, “The riches are in the niches.” But why should we choose a low-competition niche for our blog?

First and foremost, low-competition niches are often overlooked goldmines.

While everyone else is fighting tooth and nail for attention in highly competitive niches, we can enjoy the leisure of growing our blog without constantly feeling the pressure from hundreds of similar blogs.

The lower the competition, the better our chances of standing out and establishing ourselves as the go-to authority on our chosen topic.

Another advantage of low competition niches is that they offer room for growth. We all know that the blogging landscape is constantly evolving, and what begins as a small niche today might quickly explode in popularity down the line.

By selecting a low-competition niche, you are setting yourself up for success so that you are able to beat the competition and make that lovely green cash!

Moreover, low-competition niches typically have a concentrated, passionate audience.

When we establish ourselves in a low-competition niche, we can connect with our readers much more efficiently and foster stronger relationships with them.

This ultimately leads to better trust, which translates into better engagement rates and opens the door for your content to get shared.

Lastly, if we’re new to blogging, a low-competition niche offers a great learning ground. After all, blogging is a skill that takes time to master.

By starting in a low-competition niche, we can focus on honing our writing, promotion, and SEO skills without worrying about being overshadowed by well-established bloggers.

In conclusion, choosing a low-competition niche has numerous benefits.

It gives us the opportunity to establish our authority, grow our blog, foster stronger connections, and learn the ropes of blogging without facing excessive competition.

So, if you’re looking for the best niches for blogging with low competition, this is the article to help you learn all the secrets.

Potential Niches with Low Competition

best niches for blogging with low competition

Health and Wellness Niches

There are so many opportunities in the health and wellness niche.

Some areas you’ve probably never even considered include mental health, sleep optimization, and lesser-targeted niches such as mediation or mindset.

For instance, you could try focusing on something like mindfulness meditation for stress management (I do this for myself) or dive deeper into specific topics like anxiety and depression.

Another potential could be focusing on the world of pets, especially when considering their health and fitness (fitness with cats or dogs).

Pet lovers are always on the lookout for ways to keep their furry companions happy and healthy, so researching topics like nutritious pet food recipes or even pet exercise programs could be a very lucrative niche.

best niches for blogging with low competition

Personal Finance Niches

The personal finance niche is vast and evergreen.

If you look in the right places, you’ll find this is definitely one of the best niches for blogging with low competition.

You could focus on specific areas like budget travel or living a frugal yet fulfilling lifestyle.

Other profitable areas may include educating readers on sustainable investing or guiding them on saving for a specific goal, like a dream wedding or a child’s education fund.

Sustainable Living Niches

Sustainable living is becoming increasingly important as people begin to realize the urgency of protecting our planet.

We can cover topics like eco-friendly living practices, sustainable fashion, and homesteading.

Additionally, exploring ways to repurpose and recycle items around the house might be an excellent sub-niche within sustainability.

best niches for blogging with low competition

Food and Nutrition Niches

In the food and nutrition space, we can always find room for unique recipe blogs that cater to specific dietary needs or preferences.

Our focus could range from creating allergen-free recipes, using locally sourced ingredients, to making sustainable and environmentally conscious dishes.

Plant-based diets are also gaining popularity and present numerous opportunities for creative recipe development.

Self Growth & Development

Self-improvement is a booming niche right now (especially since COVID-19).

You could blog about time management strategies, practicing emotional intelligence, or improving your communication skills.

Additionally, you may even want to consider reviewing personal development books and providing summaries for each one you read.

Digital Marketing

With AI and the online space constantly changing, so are the methods and techniques required for you to be successful

This is a great area to focus on because you could teach search engine optimization (SEO), how to utilize social media platforms like Facebook, Pinterest, Instagram, and YouTube.

You could also teach how to create an effective email marketing strategy.

This niche is going to continue to grow and provide new opportunities for fresh and engaging content.

Parenting Niches

And of course, another one of the best niches for blogging with low competition surrounds the world of parenting.

You could concentrate on specific genders (dads vs. moms). You could also offer parenting advice and resources tailored for each stage of their child’s development.

Another area you could potentially look into with the parenting niche is how to teach them to be more health conscious and being more aware of the eco-system (global warming, etc.)

Sub-Niche Opportunities

We have researched and identified some of the best niches for blogging with low competition!

These smaller, more focused niches have lower competition and can still yield profitable results. Let us dive in!

Micro niches: A micro niche is a very specific area of interest within a broader niche. By focusing on these unique topics, we can potentially find a sweet spot for our blogging efforts. For example, within the fitness niche, a micro niche could be “ketogenic diets for busy moms” or “minimalist home workouts.”

Localized content: It often pays to concentrate on a specific area or region when creating your blog content. By targeting a local audience, we can provide focused insights and knowledge that are relevant to them. For example, if we’re blogging about travel, we can choose to write informative pieces on lesser-known attractions in a particular city or region.

Underserved niches: Another fantastic option to explore is the realm of underserved niches. These are areas where readers may struggle to find high-quality content online, thus presenting a golden opportunity for our blogs to fill the gap. Some examples of underserved niches might revolve around “eco-friendly pet products” or “DIY alternative energy solutions for homes.”

Long-tail keywords: One of the key aspects of SEO optimization is embracing long-tail keywords.

These keywords are longer and more specific, which means less competition and better rankings for our blog content.

For instance, instead of targeting the broad keyword “gardening,” we could go for something like “growing organic tomatoes in small gardens.”

By focusing on these sub-niche opportunities, we will not only enjoy lower competition but also have a better chance to connect with a passionate and dedicated audience.

Remember to keep our content SEO-optimized, informative, and engaging, and you’ll be on your way to seeing blogging success!